10104995•Amendment of cable TV concession sponsorship rules
10104995Federal Administrative Practice (VPB)Feb 3, 1987Modified
Extracted by Omnilex
The Swiss Federal Council amended the 1983 concession of the Swiss association concessionnaire for pay television. The amendment, effective 22 December 1986, allows the operating company in Romandy to test broadcasts supplied or financed by third parties, but requires disclosure of the sponsor's identity and any content conditions at the start and end of the program. It also prohibits advertising and commercial mentions in such broadcasts and bars sponsorship of programs concerning political rights at all state levels.
Concession amendment; sponsorship of broadcasts and political-programming ban: the authority may subject experimental third-party financed broadcasts to strict transparency and advertising prohibitions. Where sponsorship is allowed only on a trial basis, the concession may require disclosure of the sponsor and content conditions at the beginning and end of the emission. Commercial advertising and mentions of goods or services in which the sponsor or another financially interested person is involved may be excluded. Broadcasts relating to the exercise of political rights at federal, cantonal or communal level may be declared non-sponsorable.
Concession de l'Association suisse concessionnaire pour la télévision par abonnement (Concession ACTA)
Modification du 22 décembre 1986
Le Conseil fédéral suisse arrête:
I
La concession du 19 septembre 1983 1) de l'Association suisse concession- naire pour la télévision par abonnement est modifiée comme il suit:
Art. 16, 3º à 6ª al.
3 La société d'exploitation de Suisse romande peut à titre d'essai, diffuser des émissions mises à disposition ou financées par des tiers.
4 Le nom du commanditaire et, le cas échéant, les conditions qu'il a posées quant à la teneur de l'émission doivent être indiqués au début et à la fin de celle-ci.
5 Dans de telles émissions, il est interdit de faire de la publicité et de men- tionner des marchandises et des services à la fourniture desquels le com- manditaire ou tout autre personne est intéressé financièrement.
6 Les émissions se rapportant à l'exercice des droits politiques au niveau fédéral, cantonal et communal ne peuvent être parrainées.
II
La présente modification entre en vigueur le 22 décembre 1986.
22 décembre 1986
Au nom du Conseil fédéral suisse: Le président de la Confédération, Egli Le chancelier de la Confédération, Buser
31211
362
1987 - 99
Schweizerisches Bundesarchiv, Digitale Amtsdruckschriften Archives fédérales suisses, Publications officielles numérisées Archivio federale svizzero, Pubblicazioni ufficiali digitali
Concession de l'Association suisse concessionnaire pour la télévision par abonnement (Concession ACTA) Modification du 22 décembre 1986
In
Bundesblatt
Dans
Feuille fédérale
In
Foglio federale
Jahr
1987
Année
Anno
Band
1
Volume
Volume
Heft
04
Cahier
Numero
Geschäftsnummer
Numéro d'affaire
Numero dell'oggetto
Datum 03.02.1987
Date
Data
Seite
362-362
Page
Pagina
Ref. No
10 104 995
Das Dokument wurde durch das Schweizerische Bundesarchiv digitalisiert. Le document a été digitalisé par les. Archives Fédérales Suisses. Il documento è stato digitalizzato dell'Archivio federale svizzero.
Extracted by Omnilex
Whether Article 16 of the concession should be amended to permit experimental third-party funded broadcasts in Romandy under conditions.
The concession was amended to allow the operating company in Romandy, on a trial basis, to broadcast programs made available or financed by third parties.
The amendment expressly authorizes such broadcasts only as an experiment and regulates accompanying disclosure and sponsorship limits.
What disclosure and advertising restrictions apply to sponsored experimental broadcasts?
The sponsor's name and any content conditions must be stated at the beginning and end of the broadcast; advertising and reference to products or services in which the sponsor or another financially interested person has an interest are prohibited.
The amended article imposes mandatory transparency and bans promotional content in those broadcasts.
Whether programs concerning political rights may be sponsored.
Broadcasts concerning the exercise of political rights at federal, cantonal, and communal level may not be sponsored.
The amendment creates an explicit sponsorship ban for political-rights programming.
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